12th June 2025

A Powerful Example of Getting Healthcare Design Right

We're always inspired when we see healthcare projects that truly understand what it takes to succeed. The opening of Midland Metropolitan University Hospital is one of those moments that reminds us why we do this work.

At yesterday's European Healthcare Design conference, Edward Williams shared insights from IMPOWER Consulting about this exceptional hospital launch. What caught our attention wasn't just the impressive new facility, but how Sandwell & West Birmingham NHS Trust approached the entire process.

While they acknowledge not yet achieving "perfect urgent care and elective care service," they've "made significant improvements because of the new hospital and care model." What really sets them apart is how they prepared their people alongside their building.

The Trust invested months training their staff specifically for this new environment. They understood that even the most thoughtfully designed hospital won't reach its potential without a team that knows how to use it effectively. When opening day arrived, their staff could operate the building smoothly and optimally from the start.

This approach perfectly demonstrates something we believe deeply: transformative infrastructure requires transformative preparation. It's not enough to design beautiful, functional spaces – you need to ensure the people using those spaces are equipped to maximize their potential.

The Midland Metropolitan success proves that the best healthcare infrastructure projects focus equally on preparing spaces and preparing people. When you get both right, you create something truly special – a facility that can deliver better care from day one.

This is the kind of thoughtful, comprehensive approach to healthcare design that reminds us why we're passionate about what we do.

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A Powerful Example of Getting Healthcare Design Right